When Is the Right Time to Redesign?
If you own a website, chances are you often wonder whether it is the right time to do a total redesign of the layout of your website. Here are some points to consider
On the other hand, if your website has had the same website design since 1990, perhaps it is high time to do a redesign. The last thing you would ever want to happen to your website is when visitors leave your site without taking a look at your content just because the design is antique. If this is your case, here are some points to mull over before doing a redesign.
Redesigning your website is like performing plastic surgery on yourself. Your website loses its current identity (for the better or worse) and your regular visitors may not recognise your new design at first glance. You risk losing them just because they thought they landed on the wrong webpage. Thus, it is really important that you continue a characteristic feature from your old layout. Perhaps it is the logo of your site; perhaps it is the same text style for the title for your site.
To play it safe, put a poll on your website to let your visitors help you do the deciding. If they believe it is essential for your website to have anew look, give it to them!
